al_jedaie_fabrics.jpg

Project Data:

Location: Riyadh, Saudi Arabia
Square Feet: 868 Sq. Meters

Project Summary:

Wilkus Architects worked closely with King Casey to bring their concept and branding of the Al Jedaie Fabrics & Furniture to reality. Al Jedaie reached out to Kind Casey intending to redesign their fabric stores. Wilkus Architects took the branding package from King Casey and provided early sketches, 3D renderings and a Design Development package. The purpose of the package was to clearly identify the concept through materials, finishes, key architectural elements, and signage.

The workflow started with client desired re-branding, early brand design by King Casey and brought to fruition with Wilkus Architects' Design Development package. The collaboration with King Casey on this project was so successful that this workflow is being implemented on other international and domestic projects.